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PICTURE THIS

MediaTek Imagiq™ brings professional quality
imaging features and cutting edge technology
for dual cameras to your smartphone.

Make sure your camera is as smart as the rest of your
phone with Imagiq on MediaTek Helio family chipsets.

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LASTING POWER

Save battery power with the Imagiq advantage

Our advanced imaging technology for dual camera smartphones uses less power so devices have longer battery life while capturing life’s moments. The MediaTek advantage is how we integrate hardware and software processing on MediaTek Helio chipsets. The design takes up less space and is more power-efficient for extended battery time.

 

THE DUAL CAMERA ADVANTAGE

The use of dual cameras on smartphones presents a cosmic leap in picture and video quality, enabling advanced features and DSLR-quality photos and videos. We’ve developed innovative technologies to take advantage of dual-camera devices and make mobile photos and video shine.

Learn why Dual Cameras are leading the marketplace >

DUAL CAMERA OPTICAL ZOOM

Amazing magnification

Capture the clearest images and videos even at 10x zoom using our Clear Zoom and Multi-frame Super-resolution technology.
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without Imagiq
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with Imagiq

REAL-TIME LARGE APERTURE DEPTH OF FIELD (DOF)

Frame in focus

Dual Cameras allow for more accurate control of focus areas. In portrait or close focus situations, this means professional looking results.
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without Imagiq
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with Imagiq

COLOR+MONO

Pixel perfection

By using both cameras together, our advanced algorithms raise the bar for low-light image quality without introducing artifacts during processing.
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without Imagiq
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with Imagiq

DEDICATED VISION PROCESSING UNIT (VPU)

Powerfully engineered

The hardware Vision Processing Unit is a dedicated processing platform for numerous camera features, freeing up the CPU and GPU from processing camera information and saving power.

The Vision Processor Advantage
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CUSTOMIZE

Advantage:
Programmable and Flexible

The dedicated Vision Processing Unit lets device makers and brands tailor and modify camera functions, providing key differentiation amongst smartphone designs. 
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EFFICIENT AND SMART

Advantage: 
Saving Power

Because the VPU is small, efficient, and dedicated to camera functions, it can perform real time processing for all of the features typically assigned to CPU or GPU, but uses only a fraction of the power.
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COMPLEMENTARY SUPPORT

Advantage: 
Performance Boost

The VPU enhances all the Imagiq and Dual Camera processes, and is designed to future proof timelines to meet the needs of customers. By allowing the diverse use of resources, the VPU utilizes the CPU, GPU and memory, to achieve better and faster photographic results or post-processing effects, at lower power. 

MEDIATEK HELIO + IMAGIQ

Powered by MediaTek Helio, Imagiq has been built into our chipsets to elevate image quality, and makes it easy for anyone to capture the best possible photos and video. 

Learn more about MediaTek Helio >

THE INNOVATIVE FEATURES OF IMAGIQ PROCESSING

Advanced photo and video technology for smartphones

Imagiq makes it easy for you to capture the best images and video from your Smartphone – whether it’s a dual or single camera device. 

Imagiq, a combination of hardware and software built into our MediaTek Helio family of chipsets, gives users an unparalleled photography experience with truer colors, more detail, improved brightness, faster autofocus and sharper images.


See more in-depth information on all features on Imagiq >
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    FOR EVERYDAY PHOTOGRAPHY

    Impressive focus speeds for objects at a distance, ultra-fast and accurate exposures, and keeping power consumption low, even when shooting high-resolution 4K HDR videos.

     
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    AT NIGHT OR IN POORLY-LIT ENVIRONMENTS

    Removes blurriness by detecting lighting levels, and solves this by combining several consecutively-captured images into one image, while lowering processing time and improving smoothness of the image.

    Learn more

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    FOR RECORDING VIDEO

    Advanced technologies provide smoother video with capturing and playback, including lowering power and producing higher quality processing. Additionally, previews and recordings are less noisy and look cleaner.

    Learn more

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    IMAGIQ WITH DUAL CAMERAS

    Professional level images and videos are created with up to 10x zoom. MediaTek builds in premium features that automatically correct lighting, add 3D effects, and utilize Depth of Field (DOF) and F-number as small as 0.8.

    Learn more

Download more information about MediaTek Imagiq:

Whitepaper Infographic